How to Build a Programmatic SEO Site Using Just Outrank and Notion

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Programmatic SEO lets you scale to hundreds of pages using repeatable templates and data — and with tools like Outrank and Notion, you don’t need code, devs, or a huge budget to do it.

Want to build a 100+ page SEO site in a weekend?
Start with Outrank — and pair it with Notion to power the whole thing.

🧠 What is Programmatic SEO (pSEO)?

Programmatic SEO is the art of generating large volumes of SEO-optimized content from a dataset using templates.

Think:

“Best [product] in [city]”

“[Job title] salaries in [location]”

“[Niche] tools for [use case]”

It’s how sites like NerdWallet, Zapier, and Nomad List scale search traffic fast. But now, solo creators and small businesses can do it too.

🧰 What You Need

You only need 3 tools:

Tool	What It Does
Outrank	Builds keyword clusters & SEO-optimized outlines
Notion	Stores your content database (CMS-style)
Super / Potion / Feather	Turns Notion into a live site (optional)

You can even export from Notion and import to WordPress, Webflow, or wherever you publish.

🛠️ Step-by-Step: Build a pSEO Site with Outrank + Notion

Step 1: Pick a pSEO-Friendly Niche

Choose a niche that has clear variables you can repeat:

Jobs → Job title + location

Travel → Activities + city

Software → Tool + use case

Local SEO → Service + location

Example: “Best coworking spaces in [city]”

Step 2: Use Outrank to Build Your Keyword Cluster

Head to Outrank’s Cluster Tool

Enter your base topic: e.g. “coworking spaces”

You’ll get clusters like:

Best coworking spaces in Austin

Cheapest coworking spaces in NYC

Coworking spaces with day passes in LA

This becomes your content matrix.

👉 Start with Outrank to generate your clusters fast.

Step 3: Generate Outlines for Each Page

Now, click through each cluster keyword in Outrank and use a template-style prompt like:

“Create a blog post outline comparing the best coworking spaces in [city]. Include location, price, amenities, and reviews. Optimize for SEO.”

Then swap the [city] variable across your dataset.

Outrank gives you a ready-to-go outline per page — instantly.

Step 4: Fill in the Data

Use Notion as your CMS:

City	Name of Space	Price	Amenities	Rating
Austin	WeWork	$350	Fast WiFi, Coffee	4.8
Austin	Impact Hub	$250	Events, Parking	4.5
Austin	Capital Factory	$400	24/7 Access, Gym	4.7

This is what your content will pull from.

You can write manually, paste data, or use AI to bulk-fill.

Step 5: Paste Final Content into Notion Pages

Each page in Notion becomes one SEO landing page.

Paste in your optimized content and use Notion’s page structure to format cleanly (H1s, images, tables, etc.).

Step 6: Publish with Notion-as-a-Site Tools

Use tools like:

Super.so

Potion.so

Feather.so

These turn your Notion pages into a fast, clean, indexable website — perfect for launching without dev time.

We highly recommend Feather (this blog is built using Feather)

Optional: Export to WordPress or Webflow

If you want to scale further, you can export from Notion and upload to your CMS of choice.

But for early validation and fast MVPs, Notion works just fine.

⚡ Why This Combo Works

Outrank handles all the SEO legwork — you just plug in the variables

Notion acts like a database + CMS — no devs needed

It scales infinitely — once the system’s in place, you can pump out new pages weekly

📣 Want to Build Your First pSEO Site?

You can start this weekend.

All you need is a niche, a few keywords, and Outrank to generate the blueprint.

🧩 FAQs

Can I do this with zero coding?

Yes. No code, no devs. Notion + Outrank makes this totally no-code friendly.

Will these pages rank in Google?

Yes — as long as the content is helpful, well-structured, and not spammy. Outrank gives you the structure, you add the value.

What’s the biggest mistake to avoid?

Publishing thin, duplicated pages. Always customize your content — Outrank makes it easy to inject unique insights into each variation.

How many pages should I build?

Start with 10–20 to test traction. Scale to 100+ once you see traffic coming in.